The link shortener function is used to shorten original links for tracking purposes.
All Link Tracking Programs Should Be Set Up With An Additional Question.
To Create a Shortened, Trackable Link:
1. Select "SMS Setup"
2. Enter your URL in the "Shortener Link URL" field (the URL must be pre-configured to work)
3. Click "Save"Question 1:
- Enter the Link/Script
- Select "Messages" and choose "Additional Params"
- Enter "link=original link SPACE track=2"
- Enter the script where should be visible
- Add response options "[DNC]" and "[Other]"
- Click "Save and Next"
Question 2:
- Enter "Link Track" in the script
- Add a "[CLICKED]" response option
- Click "Save and Next"
It is important to note that the default shortened link should not be used, since it will be blocked as spam.
Please refer to this article for approved shortened links: SMS/MMS Link Tracking Shorteners
The shortened, trackable link will display during testing/deployment of the text message. This link can also be added to push-back responses instead of the initial message.
The link tracking function records the number of clicks on each link, which are tracked in Question 2 of the texting script. The link is displayed in the script by entering the value.